General form of registration statement for all companies including face-amount certificate companies

Debt - PPP loans (Q3) (Details)

v3.20.4
Debt - PPP loans (Q3) (Details) - USD ($)
3 Months Ended 9 Months Ended 12 Months Ended
Sep. 30, 2020
Sep. 30, 2019
Sep. 30, 2020
Sep. 30, 2019
Dec. 31, 2019
Dec. 31, 2018
Jun. 24, 2020
May 07, 2020
Apr. 10, 2020
Jan. 13, 2020
Dec. 19, 2019
Nov. 04, 2019
Debt Instrument [Line Items]                        
Debt outstanding         $ 37,250,000 $ 6,200,000            
Interest expense $ 2,600,000 $ 100,000 $ 7,300,000 $ 100,000 670,000 868,000            
TruPet PPP Loan                        
Debt Instrument [Line Items]                        
Face amount                 $ 400,000      
Long-term debt, interest rate 0.98%   0.98%                  
Debt outstanding $ 421,000   $ 421,000   0              
Halo PPP Loan                        
Debt Instrument [Line Items]                        
Face amount               $ 400,000        
Long-term debt, interest rate 1.00%   1.00%                  
Debt outstanding $ 431,000   $ 431,000   $ 0              
November 2019 Notes                        
Debt Instrument [Line Items]                        
Face amount                       $ 2,800,000
Long-term debt, interest rate 10.00%   10.00%   10.00%             10.00%
Debt outstanding $ 2,736,000   $ 2,736,000   $ 2,769,000              
Debt fair value $ 2,900,000   $ 2,900,000                  
Senior Seller Notes                        
Debt Instrument [Line Items]                        
Face amount                     $ 10,000,000  
Long-term debt, interest rate 10.00%   10.00%   10.00%              
Debt outstanding $ 9,993,000   $ 9,993,000   $ 9,191,000 $ 0            
Debt fair value $ 10,400,000   $ 10,400,000                  
Junior Seller Notes                        
Debt Instrument [Line Items]                        
Face amount                     $ 5,000,000  
Long-term debt, interest rate 10.00%   10.00%   10.00%              
Debt outstanding $ 4,797,000   $ 4,797,000   $ 4,410,000              
Debt fair value $ 5,100,000   $ 5,100,000                  
ABG Notes                        
Debt Instrument [Line Items]                        
Face amount                   $ 600,000    
Long-term debt, interest rate 10.00%   10.00%             10.00%    
Debt outstanding $ 674,000   $ 674,000   0              
Debt fair value $ 600,000   $ 600,000                  
June 2020 Notes                        
Debt Instrument [Line Items]                        
Face amount             $ 1,500,000          
Long-term debt, interest rate 10.00%   10.00%       10.00%          
Debt outstanding $ 40,000   $ 40,000   $ 0              
Debt fair value 1,500,000   1,500,000                  
PPP Loans                        
Debt Instrument [Line Items]                        
Debt fair value $ 700,000   $ 700,000