Better Choice Company Inc. Quarterly report pursuant to Section 13 or 15(d)

Quarterly report pursuant to Section 13 or 15(d)

Stockholders' deficit - Equity transactions (Details)

Stockholders' deficit - Equity transactions (Details) $ / shares in Units, $ in Thousands									3 Months Ended				9 Months Ended
	Sep. 22, 2020 shares	Jan. 02, 2020 USD ($) shares	Aug. 28, 2019 USD ($) shares	May 13, 2019 shares	May 10, 2019 shares	May 06, 2019 USD ($) $ / shares shares	Feb. 12, 2019 USD ($) $ / shares shares	Dec. 12, 2018 USD ($) $ / shares shares	Sep. 30, 2020 shares	Mar. 31, 2020 USD ($) shares	Sep. 30, 2019 USD ($) shares	Jun. 30, 2019 USD ($) shares	Sep. 30, 2020 USD ($) shares	Sep. 30, 2019 USD ($)	Mar. 30, 2020 shares	Mar. 05, 2020 shares	Mar. 03, 2020 director shares	Jan. 13, 2020 shares	Dec. 31, 2019 shares	Oct. 29, 2018 USD ($)
Common Stock [Abstract]
Units issued in private placement offering (in shares)								1,425,641
Unit price (in dollars per share) \| $ / shares								$ 1.95
Proceeds from offering \| $								$ 2,800
Acquisition of common stock \| $											$ 3,870	$ 2,200
Common stock or units, issued (in shares)									49,139,708				49,139,708						47,977,390
Proceeds from shares issued pursuant to private placement, net \| $													$ 0	$ 15,826
Stock issued to third parties for services (in shares)			1,000,000
Shares issued to third parties for services \| $			$ 3,400							$ 125	$ 3,440
Share issuance costs \| $								$ 100
Shares issued pursuant to warrant exercise (in shares)	200,000
Number of warrants included in each unit (in shares)								1
PIPE transaction
Common Stock [Abstract]
Common stock or units, issued (in shares)						5,744,991
Gross proceeds from issuance of units (in dollars per share) \| $ / shares						$ 3.00
Proceeds from shares issued pursuant to private placement, net \| $						$ 15,700
Number of warrants included in each unit (in shares)						1
Common Stock
Common Stock [Abstract]
Acquisition of common stock (in shares)												1,011,748
Acquisition of common stock \| $												$ 1
Number of shares of stock included in each unit (in shares)								1
Shares issued upon conversion (in shares)				300,000	875,000
Stock issued to third parties for services (in shares)										125,000	1,000,000
Shares issued to third parties for services \| $											$ 1
Shares issued pursuant to warrant exercise (in shares)									200,000
Common Stock \| PIPE transaction
Common Stock [Abstract]
Number of shares of stock included in each unit (in shares)						1
TruPet
Common Stock [Abstract]
Acquisition of common stock (in shares)						1,011,748
Acquisition of common stock \| $						$ 6,100
Initial ownership interest acquired						7.00%
Bona Vida
Common Stock [Abstract]
Unit price (in dollars per share) \| $ / shares						$ 6.00
Amount of change of control payment \| $																				$ 500
Number of shares of common stock to be issued in consideration for change of control payment (in shares)						100,000
Series A Preferred Units
Common Stock [Abstract]
Units issued in private placement offering (in shares)							69,115
Unit price (in dollars per share) \| $ / shares							$ 2.17
Proceeds from offering \| $							$ 200
Shares issued in stock conversion (in shares)						2,460,518
Redeemable Series E Convertible Preferred Stock
Common Stock [Abstract]
Unit price (in dollars per share) \| $ / shares						$ 6.00
Number of shares acquired (in shares)						2,633,678
Stated value (in dollars per share) \| $ / shares						$ 0.99
Conversion price (in dollars per share) \| $ / shares						$ 0.78
Shares converted (in shares)				236,364	689,394
Common Stock \| Advertising
Common Stock [Abstract]
Common stock or units, issued (in shares)																125,000
Common Stock \| Investor
Common Stock [Abstract]
Proceeds from offering \| $		$ 500
Common stock or units, issued (in shares)		308,642
Share issuance costs \| $		$ 100
Common Stock \| ABG
Common Stock [Abstract]
Common stock or units, issued (in shares)																		72,720
Restricted Stock
Common Stock [Abstract]
Common stock or units, issued (in shares)																	450,000
Number of non-employee directors \| director																	3
Restricted Stock \| Officer
Common Stock [Abstract]
Common stock or units, issued (in shares)															5,956