Nature of Business and Summary of Significant Accounting Policies, Revenue (Q2) (Details) |
6 Months Ended |
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Jun. 30, 2019
USD ($)
Points
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| Direct-to-Consumer [Abstract] | |
| Product warranty period | 60 days |
| Returns period used for estimating liability | 2 months |
| Loyalty Program [Abstract] | |
| Points earned for every $1 spent - Tier 1 | 6 |
| Points earned for every $1 spent - Tier 2 | 12 |
| Number of points redeemable for customers to receive gift code | 500 |
| Value of gift code receivable by customers on redemption of five hundred points earned | $ | $ 5 |
| X | ||||||||||
- References No definition available.
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| X | ||||||||||
- References No definition available.
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| X | ||||||||||
- Definition Number of points redeemable for customers to receive gift code. No definition available.
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| X | ||||||||||
- Definition The number of points earned for every dollar spent - Tier 1. No definition available.
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| X | ||||||||||
- Definition The number of points earned for every dollar spent - Tier 2. No definition available.
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| X | ||||||||||
- Definition The product warranty period. No definition available.
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| X | ||||||||||
- Definition Returns period used for estimating liability. No definition available.
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| X | ||||||||||
- Definition Value of gift code receivable by customers on redemption of five hundred points earned. No definition available.
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