Loyalty Program Provision (Q2) (Details) |
6 Months Ended | |
|---|---|---|
|
Jun. 30, 2019
USD ($)
Points
|
Dec. 31, 2018
USD ($)
|
|
| Loyalty Program Provision [Abstract] | ||
| Points earned for every $1 spent - Tier 1 | 6 | |
| Points earned for every $1 spent - Tier 2 | 12 | |
| Number of points redeemable for customers to receive gift code | 500 | |
| Value of gift code receivable by customers on redemption of five hundred points earned | $ | $ 5 | |
| Percentage of liability provision for accrued and unredeemed points | 45.00% | |
| Estimated loyalty program awards, earned but not redeemed | $ | $ 200,000 | $ 100,000 |
| X | ||||||||||
- Definition Amount of estimated loyalty program awards, earned but not redeemed in loyalty program offered by the entity. No definition available.
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| X | ||||||||||
- References No definition available.
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| X | ||||||||||
- Definition Number of points redeemable for customers to receive gift code. No definition available.
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| X | ||||||||||
- Definition Percentage of liability provision for accrued and unredeemed points based on historical redemption rates. No definition available.
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| X | ||||||||||
- Definition The number of points earned for every dollar spent - Tier 1. No definition available.
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| X | ||||||||||
- Definition The number of points earned for every dollar spent - Tier 2. No definition available.
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| X | ||||||||||
- Definition Value of gift code receivable by customers on redemption of five hundred points earned. No definition available.
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